Smart Marketing To Get Clients Coming To You
Recruitment Marketing in the Post Covid world
(what’s changed and what you should be doing about it)
Live Webinar, Wednesday, 25 November, 12-1.15pm (AEST)
In the new job short economy, smart professional marketing is of critical importance, and how you engage your client base (audience) is a big part of this.
High volume cold-calling, multiple spamming by email and irrelevant posts on LinkedIn are some of the poor marketing practices recruitment companies are bombarding clients and candidates with right now, but there is another way…
This brand new Captain’s Table session is for owners, managers and sales/marketing leaders who are looking for innovative and professional ways to bring in new prospective clients via an inbound sales methodology and effective content marketing.
Special Guest Presenter Kevan Sangster will cover:
1. The Age of the Influencer
2. Why face to face relationship building won’t be back like before
3. Building trust online – it’s about them not you
4. Bringing clients to you – the inbound sales methodology
5. Why your website should be the centre of your BD strategy
6. Measuring your Return on Investment
7. Where to next? 3 easy things you can implement today
About Kevan Sangster
Kevan is the owner of KS Marketing, providing content marketing strategy and content creation services to the Recruitment and Consulting industries. He has over 20 years’ experience within the recruitment sector, as well as four years as a freelance journalist. He established KS Marketing in early 2020 to assist clients in growing their businesses via targeted and engaging content.
About Captain’s Table
Captain’s Table is a monthly professionally-facilitated forum for owners and leaders of recruitment businesses, hosted by industry growth specialists Navigator Consulting. Attendees are encouraged to share experiences and engage in discussions.
Captain’s Table is brought to you by – leading RMS provider Job Adder, industry specialist cash flow finance partner APositive, recruitment bookkeeping company DigitPro, payroll services provider Ayers Group, leading accounting firm William Buck and hosted by recruitment industry growth advisor Navigator Consulting.